Category: Definitions

The category ID is a unique number assigned by WordPress to each category. Knowing the ID of a category can be useful in certain WordPress tweaks that involves indicating specific category or categories.

Off-page SEO is a term that covers different search engine optimization (SEO) techniques that relies on the modifying something other than the website being optimized. The focus of off-page SEO is on building inbound links towards the website.

On-page SEO is a term that covers different search engine optimization (SEO) techniques that depend on the content and structure of individual web pages and the website as a whole. Its focus is on making it easier for search engine crawlers to read the content of the site and thus making the site “search engine friendly”.

Whitehat SEO is a term that covers different search engine optimization (SEO) techniques that are considered ethical and recommended by search engines. These techniques focuses on creating quality content, making it easier for search engine crawlers to crawl the website, and building back links in a natural and non-aggressive manner

Blackhat SEO is a term that encompasses several search engine optimization (SEO) techniques that are deceptive and against the major search engines’ terms and conditions. These techniques relies on exploiting the flaws of search engine algorithm. Some techniques can boost the search results placement of a website to the top but only for a short time.

The term “search engine optimization” or SEO refers to different techniques being employed to put a website on top of the search engine’s search results. Some of these techniques include making the codes search engine friendly and building incoming links. Some methods are accepted as ethically right and some are regarded as deceptive.

The WordPress post excerpt is an optional text that you can fill-up to provide introduction, preview or summary of your post. It is commonly used in meta descriptions, and in category, tag and archive pages as well as in search results.

The post ID is a unique number assigned by WordPress to each page and post. This is article is not a PHP trick or technique in itself but was created to explain what post ID is all about for those WordPress tricks that use post ID to work properly.